Sidney Crosby is still the face of the NHL after all these years, which is reflected most obviously in jersey sales.
NHL Shop and Fanatics said this week that the three-time Stanley Cup champion was their top-selling jersey of the 2018-19 season.
Have a look at the top-selling jerseys from the 2018-19 season, presented by @NHL_Shop and @Fanatics.
— NHL (@NHL) September 3, 2019
Is anyone surprised? pic.twitter.com/pPMfld3wVG
He beat out other stars such as Capitals wing Alex Ovechkin, who came in at No. 2, and Golden Knights goalie and ex-Penguin Marc-Andre Fleury, whose jersey was the fourth-most popular last year.
It’s not surprising that Crosby is still as marketable as ever. The man has been immortalized in literal works of art multiple times in the past few years and has produced heartwarming moments like the time he helped a blind veteran find his favorite player’s name on the Stanley Cup.
Plus, folks are still recognizing his brilliance on the ice, like ESPN recently giving Crosby its all-decade Hart Trophy.
Young talent such as Maple Leafs center Auston Matthews may be creeping up, but at least in terms of jersey sales, the old guard still reigns supreme.
Joshua Axelrod: jaxelrod@post-gazette.com and Twitter @jaxel222
First Published: September 4, 2019, 6:17 p.m.